At JMEA Expo 2023, Roast by Bresheh left a lasting impact on the luxury fashion landscape, a Jamaican luxury brand orchestrated an exceptional gathering that not only elevated their own brand but also propelled Jamaican luxury brands into the global spotlight. This event proved to be a pivotal moment in making Jamaican luxury brands more marketable to the rest of the world.
Our booth dawned a unique aesthetic and style that attracted thousand of eyes to our signature backpacks, duffles and pouches. The classic designs with timeless elegance attracted national leaders like Juliet Holness and Sherica Jackson and taste markers like Terri Karelle sling with trailblazers of powerhouse corporate entities.
Our local artisans were given a platform to demonstrate their skills and share their story, shedding light on the local talent.
The guests were invited to immerse themselves in the booth’s ambiance and experience the excellent craftsmanship of Roast by Bresheh. This Expo expanded the reach and influence of the event far beyond its physical borders, sparking curiosity and interest in Jamaican luxury brands on an international scale by overseas visitors.
We showcased the meticulous craftsmanship, attention to detail, and unparalleled creativity inherent in Jamaican luxury brands. From the handcrafted elements of the luxury backpacks to the fusion of traditional techniques with contemporary design, each piece exemplified the unique charm and allure of Jamaican luxury.
The resounding success of this event resonated throughout the industry, firmly positioning Roast by Bresheh as a Jamaican brand to watch in the global market. It shattered preconceived notions and stereotypes, showcasing Jamaica as a beacon of luxury, sophistication, and cultural richness.